Mexico is establishing itself as one of the strategic markets for Agronova Biotech within its international expansion plan. In recent months, the company has bolstered its presence in the country by strengthening its local team, developing new commercial and technical initiatives, increasing participation in industry events, and expanding its registration portfolio.

As part of this strategy, Chief Commercial Officer Paulo Iria Antunes and Chief Technology Officer Pedro Sebastião recently visited Mexico to work alongside the local team. These sessions have fostered closer collaboration between the commercial and technical departments, allowing for knowledge sharing and reinforcing the support provided to clients and distributors.

This market proximity has also been reflected in Agronova Biotech’s participation in some of the country’s leading agricultural gatherings. The company was present at CONFIVA, where Pedro Sebastião delivered the presentation “Reprogramming plant physiology with prebiotics, probiotics, and postbiotics”, as well as at INTAGRI and ANEBERRIES, held at the end of July 2026. These events have strengthened relationships with growers, technicians, and other industry professionals, while increasing the visibility of the company’s solutions.

In parallel, Agronova Biotech continues to expand its offering in the Mexican market with the addition of new registrations, most notably BIOPRON and SPITFIRE, thereby reinforcing a portfolio tailored to the needs of local agriculture.

With this strategy, based on market proximity, technical support, and the expansion of its solution offering, Agronova Biotech continues to secure its position in Mexico, a key market for the company’s growth in Latin America.